With the advance in communications today, we all have the opportunity to be involved in other's businesses and lives. The unfortunate part about this, however, is that with this gift... we're also left with the always-true curse of "Everyone has an opinion." This can be in regards to just about anything. Entertainment, politics, lifestyles, etc.
The first persuasive message I encountered was on T.V. It was a State Farm commercial where three men were calling for help after a baseball went through their house’s window. Afterwards, they asked for personal things like a sandwich. Even though the commercial made the point that State Farm agents are there to help you out, it didn't persuade me. It was humorous and fun to watch, but I couldn't believe it.This message wasn't effective to me since it was a hyperbole.
The second advertisement I saw was a billboard for Costco. The billboard was effective in persuading me, because I was really hungry. I knew I could get good food for a good price there based on the advertisement on the board. The board made me feel like I wanted to eat there, because of the price and the picture of the food. It was effective, because it made the food look so good. I got hungry just driving past it.
While browsing through the internet, we inevitably come across advertisements. Whether these influence us depends entirely on whether the advertisement is relevant to our interest or desires. Should we see an ad for a new product that sparks our interest, we may further look into said product, and buy it, or tell others of the new commodity.
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